Voice • Vision • Nutrition

Train with a world-class coach without waiting for a human PT.

MitraFit blends realtime voice coaching, adaptive planning, nutrition intelligence, and soon computer-vision correction. A single AI that listens, speaks, adapts, and soon, sees.

Personal training, made 100x more affordable.

Mission & vision

Mission

Build the most scalable, convenient, and hyper-personalised personal training experience, always with you when you need it.

Vision

To be the global platform for preventive health - integrating fitness, nutrition, and wellness into one affordable, accessible companion for a healthier world.

Get early access

Start your first AI-led workout

Drop your email to reserve a slot. We’re onboarding new cohorts weekly and will send access as soon as your spot opens.

What we’re building

Realtime voice coaching

Human pacing, motivational rep counting, and adaptive cues that react to breathing.

Adaptive workouts

Quick, personalized, and direct plans that change automatically as users respond.

Nutrition + accountability

Daily nudges, macro alignment, and behaviour tracking in the same assistant.

Vision-ready platform

Computer-vision form checks (beta) without special cameras or sensors.

Why it matters

Digital fitness & wellness TAM

£100B+

People investing in fitness + prevention

1.4B

Average human PT session cost

£40-£100

No unified voice + vision + nutrition player

0 category leader

Millions stick to gym routines but fall short because fitness is personal, complex, and expensive to coach. Voice-first AI is finally natural, yet no platform unifies voice, vision, and nutrition. MitraFit is building that missing operating system.

Testimonials

Voices from early sessions

“Feels like training with a real coach, the guidance is natural.”

Chloe Whitman

Physiotherapy Student • London, UK

“Voice-led workouts keep me focused the entire session.”

Emily Dawson

Marketing Manager • London, UK

“Accountability is unlike anything else I’ve tried.”

Daniel Brooks

Sales Executive & Fitness Enthusiast • New York, USA

“Much easier to follow than video-based apps.”

Arjun Mehta

Software Engineer • India

Team

Zaid Khan, Founder & CEO

  • • 13+ years of personal training and S&C coaching
  • • Built fitness + health-tech businesses across India and the UK
  • • Coached 10,000+ clients across 22 countries
  • • Translating proven coaching methodologies into scalable AI

Marc Fletcher, Technical Advisor

  • • Ex CTO/COO with multiple early-stage scale-ups
  • • PhD in Quantum Computing, CTOCraft100
  • • Advises on AI architecture, optimisation, and computer vision
What’s next
Enhanced voice intelligenceContext memory + smarter pacing
Advanced nutrition engineDaily macros & adaptive nudges
Computer vision betaGym deployments without custom hardware
B2B pilot partnershipsStudios + gyms scaling virtual coaching
Consumer mobile appsNative iOS + Android launch
Start a conversation

Opening discussions with aligned angels and micro-funds

MitraFit is building the category-defining AI trainer. If the thesis resonates, let’s chat.

Book a 10-minute intro call